Train/Rail Ads

Description

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Jump to rates below.

What is train/rail advertising? The definition of train/rail advertising is advertising displays placed on the interior and exterior of trains and inside train stations and on train platforms.

Blue Line Media is a train advertising company for rail advertising and light rail advertising. Falling in the transit advertisements category, train advertising is generally available in a few forms: train interior car card ads (inside train ads); train exterior ads (such as partial and full wraps) and train station-platform ads.

The interior ad options include "brand" options wherein the advertiser partially or fully covers the interior of the train car with ads.

The exterior ad options include ordinary side displays, such as Kings; partial wraps such as Ultra Super Kings or half or full wraps.

Light rail advertising is advertising on trains that run above ground.

The rail advertising posters are generally located on the inside of trains. The rail advertising signs and billboards are also located on the platforms at exits, entrances and waiting areas of train lines. The train advertising boards and cards are used to reach commuters waiting for trains or those sitting or standing inside trains.

Ads are also available on Amtrak’s trains and in its Acela Club Lounges in the Northeast Corridor. Lines include the Acela Express, Northeast Regional, Keystone and Empire lines, as well as in-station posters at the following stations (including Acela Club Lounges).

  • Washington Union Station
  • New York Penn Station
  • Philadelphia 30th Street Station
  • Boston South Station
  • Washington Union Station
  • Wilmington, DE
  • Baltimore Penn Station
  • BWI Airport Station, MD
  • New Carrollton, MD
  • Union Station Domination, Washington DC-Amtrak

Recent Campaigns

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Educator Advertised on Rail With Train Exterior Wraps

DISD Train-Rail Advertising

Dallas Independent School District advertised its new free preschool program to city residents by wrapping the exterior of train cars in the rail transportation system. Known as Ultra Super Kings, this particular ad format is a partial wrap of the train car, which is more cost effective.

See the pictures.

Employer Advertised to Recruit Candidates Inside the Train Station

Employer Recruiting Hiring Train-Rail Advertising

Worldwide Flight Services (WFS) advertised inside the train station to recruit new candidates for open jobs.

Rates

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General:

For more specific pricing: Get Free Quote

Why a range of rates? [X]

Format Rate
Backlit Diorama Range of $400 - $1,950 per display per 4 week period
2 Sheet Range of $400 - $950 per display per 4 week period
Train Exterior Range of $2,000 - $7,500 per display per 4 week period
Interior Car Card(Vertical Format) Range of $75 - $150 per display per 4 week period
Interior Car Card (Horizontal Format) Range of $50 - $100 per display per 4 week period
Urban Panel Range of $750 - $2,000 per display per 4 week period
Station Domination Range of $25,000 - $75,000 or more per station per 4 week period

Range of rates depends on timing and market.


Minimum Purchase:

Minimum purchase requirement is $5,000 per market or higher (depending on market), which may be spread over displays and periods. May be reduced in certain cases.


Discounts:

Government and nonprofit organizations may receive a discount on train advertising.

Specs/Imps

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Range of estimated impressions/views depends on market.

Contract Due Date: As soon as possible, because advertising is sold on a first come, first served basis.

Creative Due Dates:

  • Static (Print): 2-3 weeks prior to ad start date. May be reduced in certain cases.
  • Digital/LED/Video: 3 business days prior to ad start date.
Format Est. Impressions/Views
Backlit Diorama Range of 3,000 to 10,000 per ad per day.
Size: 62" W x 43" H
2 Sheet Range of 2,000 to 8,000 per ad per day.
Size: 60" W x 46"
Train Exterior Range of 4,000 to 10,000 per ad per day.
Size: Varies
Interior Car Card Display (Vertical Format) Range of 1,000 to 5,000 per ad per day.
Size: 21" W x 22" H
Interior Car Card (Horizontal Format) Range of 2,000 to 6,000 per ad per day.
Size: 28" W x 11" H, 46" W x 11" H or 70" W x 11" H, depending on market
Urban Panel TBD.
Size: 60" W x 30" H
Station Domination TBD.
Size: TBD
Download Pics?[X]

Markets

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Train/rail ads are available in the following markets:

State Market
California Los Angeles, CA
California San Diego, CA
Colorado Denver, CO
Delaware New Castle County (Wilmington), DE
Illinois Champaign and Springfield-Decatur, IL
Illinois Chicago, IL
Illinois Paducah, KY-Cape Girardeau, MO-Harrisburg, IL
Illinois Peoria-Bloomington, IL
Illinois Rockford, IL
Louisiana New Orleans, LA
Maryland Baltimore, MD
Maryland Salisbury, MD
Massachusetts Boston, MA (Amtrak)
Massachusetts Providence, RI-New Bedford, MA
Massachusetts Springfield-Holyoke, MA
Missouri Saint Louis (St Louis), MO
Nevada Las Vegas, NV
New Jersey Entire state, incl. Newark, NJ and Jersey City, NJ
New York Albany-Schenectady-Troy, NY
New York Binghamton, NY
New York Buffalo, NY
New York New York, NY (PATH, New Jersey Transit and Amtrak)
North Carolina Charlotte, NC
Ohio Cleveland-Akron (Canton), OH
Oregon Portland, OR
Pennsylvania Erie, PA
Pennsylvania Harrisburg-Lancaster-Lebanon-York, PA
Pennsylvania Johnstown-Altoona, PA
Pennsylvania Philadelphia, PA (Amtrak)
Pennsylvania Pittsburgh, PA
Pennsylvania Wilkes Barre-Scranton, PA
Puerto Rico San Juan, PR
Texas Dallas, TX
Utah Salt Lake City, UT
Virginia Norfolk-Portsmouth-Newport News, VA
Washington Seattle-Tacoma, WA
Washington, DC Washington, DC (Amtrak)
Amtrak Acela Northeast Corridor covering 10 markets and 8 states from DC to Boston
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