Convenience Store Ads

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Jump to rates below.

What is convenience store advertising? The definition of convenience store advertising is advertising displays placed on the windows of convenience stores that usually face customers entering the store.

Get convenience store advertising and liquor store advertising in 300 cities across the country with a single convenience store ads company. Advertising at a convenience store is a great way to reach a demographic that enjoys quick service and effortless shopping. And advertising at a liquor store is a smart way to target a demographic that enjoys beer, wine and spirits and the snacks that complement those drinks.

A convenience store (often referred to as a "c-store") is a small store that is open for extended hours, located in a easy-to-find location, and stocks everyday staple items such as groceries, household items and packaged foods such as snacks. Often, convenience stores also carry beer, wine and liquor, thereby making liquor stores generally fall under the definition of convenience stores.

Recently digital/video/LED convenience store displays have become more prevalent. The digital screen advertising options at c stores include overhead screens and point of purchase screens (also known as cash register walkup displays).

Convenience stores are also known as "bodegas" which is defined as a small grocery store in a Latino (Spanish-speaking) area. C stores are also known as corner stores in certain areas.

Security Pedestal ads are available at CVS, Rite Aid, Walgreens, DuaneReade, K-Mart and Navarro stores.

Employment Development Dept Advertised at Convenience, Grocery and Liquor Stores

The Employment Development Dept of California (EDD) used convenience, grocery and liquor store ads to promote its Paid Family Leave program.

The ads contained different creative targeted to certain geographic areas and ethnicities.

See more pics of their ads.

WeAreWhatMatters Advertised on Digital Screens in Convenience Stores

The WeAreWhatMatters campaign advertised on digital screens at the point of purchase in convenience stores and markets to promote its campaign.

See more pics of their ads.

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General:

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Why a range of rates? [X]

Format	Rate
Storefront	Range of $200 - $550 per display per 4 week period.
Cooler Cling	Range of $200 - $400 per display per 4 week period
Point of Purchase, Digital/LED/Video	Range of $200 - $500 per display per 4 week period
Overhead, Digital/LED/Video	Range of $400 - $750 per display per 4 week period
Security Pedestal	Range of $500 - $1,500 per display per 4 week period

Minimum Purchase:

Minimum of 10 to 50 convenience store ads, depending on timing and market.

Discounts:

Government and nonprofit organizations may receive a discount on convenience store advertising, including liquor store advertising.

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Range of estimated impressions/views depends on market.

(Lead time is approx. 3 weeks. Can be reduced in certain cases.)

Format	Est. Impressions/Views
Storefront	Range of 3,000 to 6,000 per ad per day. Size: 30" W x 46" H
Cooler Cling	Range of 2,000 to 5,000 per ad per day. Size: 5" W x 7" H
Point of Purchase, Digital/LED/Video	Range of 3,000 to 6,000 per ad per day. Size: 15" Screen; Walk-Up: 1024px W x 768px H; In-Transaction: 597px W x 768px H
Overhead, Digital/LED/Video	Range of 3,000 to 6,000 per ad per day. Size: Varies
Security Pedestal	Range of 5,000 to 10,000 per ad per day. Size: Varies