What is airport advertising? The definition of airport advertising is static and digital displays that are placed in and around domestic and international airports that deliver a message on behalf of an advertiser.
Blue Line Media is an airport advertising company for advertising in airports that offers low airport ad rates. Airport ads are effective in reaching commuters and travelers. Fortune 500 companies utilize airport advertisements on airport signage to make an impact and distinguish themselves from other advertisers. With air travel becoming more common, airport advertising signs -- at low airport advertising costs -- are here to stay.
Airport advertising displays (which some refer to as airport billboards) reach all kinds of people before and after their flights, including business persons, vacationers and students. The airport signs are visible to all travelers -- while they walk to the gate for a flight departure, or as they return to baggage claim from a trip.
Airport advertisements generally come in a few sizes, including airport diorama, mini spectacular, spectacular and airport banner. Other sizes are also available. All are effective in reaching the masses that fly -- the only difference is the display size and price. Advertising in airports with airport dioramas is the most common form of advertising found in airports, while airport banners are highly effective in garnering large gross impression figures.
Advertising in airports before or after a flight using airport advertisements on airport media is effective for all types of companies and organizations, including government and nonprofit organizations who regularly use airport ads.
Airport advertising rates are competitive when compared to other media; especially when obtained through one of the airport advertising companies that offers airport media, such as BLM.
Airport shuttle/bus advertising on car rental transportation and parking lot/garage shuttles and buses is also available.
|Car Rental Buses/Shuttles||Advantage, Alamo, Avis, Dollar, Enterprise, Fox, Hertz, Payless, National, Sixt, Thrifty and others|
|Parking Lot/Garage Buses/Shuttles||Park N Fly, PreFlight and Parking Spot and others|
Intel used airport ads to reach people who are attending the supercomputing convention. The ads are on banners in high exposure locations geared towards arriving passengers.
The ads invite arriving passengers to visit them at Intel's convention booth.
For more specific pricing, submit a Get Free Quote form.
(Gate/Terminal and Baggage Claim)
|Range of $3,500 - $9,900 per ad per 4 week period|
|Mini-Spectacular||Range of $5,500 - $12,900 per ad per 4 week period|
|Spectacular||Range of $11,500 - $19,900 per ad per 4 week period|
|Digital Display||Range of $3,500 - $9,500 per ad per 4 week period|
|Airport Banner||Range of $15,000 - $30,000 per ad per 4 week period|
|Airport Shuttle/Bus||Range of $4,000 - $8,000 per package of ads per 4 week period|
Range of rates depends on timing and market.
Minimum of 5 to 20 airport advertisements, depending on the airport medium, timing and market.
All rates and mimimum purchase figures for an airport ad depend on the airport ads medium, timing and market, and airport ad availability may change without notice.
Government and nonprofit organizations are eligible for a discount on airport ad displays.
See below for the average number of times an airport ad is seen (i.e., airport advertising impressions or views) and the average airport ad size/dimensions and specifications.
Range of impressions/views depends on market.
(Lead time is approx. 3 weeks. Can be reduced in certain cases.)
(Gate/Terminal and Baggage Claim)
|Range of 12,000 to 15,000 per ad per day
Size: 62" W x 43" H
|Mini-Spectacular||Range of 15,000 to 25,000 per ad per day
Size: 69" W x 69" H
|Spectacular||Range of 25,000 to 35,000 per ad per day
Size: 135" W x 83" H
|Digital Display||Range of 20,000 to 35,000 per ad per day
Size: Varies by market.
|Airport Banner||Range of 40,000 to 60,000 per ad per day
Size: Varies by market.
|Airport Shuttle/Bus||Range of 1,000 to 3,000 per ad per day
Size: 28" W x 11" H
National Guard Awards Multiple Advertising Contracts to Blue Line Media.
See the ads. >>
New York State DMV Advertises Public Safety Campaign in Gas Stations Statewide.
See the ads. >>
H&R Block Advertises its Free File Program on City Buses.
See the ads. >>
OhioHealth Promotes Its Programs and Services With Various Advertising Format.
See the ads. >>
One call to Blue Line Media provides us with any advertising option in any city across the country.
Blue Line Media has executed multiple government PSA campaigns in multiple U.S. cities, thereby giving our clients a truly national reach.
Working with Blue Line Media is a delight.
Blue Line Media is extremely helpful in delivering advertising media in any city we want across the country.
Airport advertisements may be available in some of the following markets:
|Alabama||Birmingham (Anniston and Tuscaloosa), AL|
|Dothan, AL||Dothan Regional||DHN|
|Huntsville-Decatur (Florence), AL||Huntsville International Airport||HSV|
|Flagstaff, AZ||Flagstaff Pulliam||FLG|
|Tucson (Sierra Vista), AZ||Tucson International Airport||TUS|
|Bullhead City||Laughlin/Bullhead International||IFP|
|Arkansas||Fort Smith (Ft Smith)-Fayetteville-Springdale-Rogers, AR|
|Little Rock-Pine Bluff, AR||Bill and Hillary Clinton National/Adams Field||LIT|
|Monroe, LA-El Dorado, AR|
|California||Bakersfield, CA||Meadows Field||BFL|
|Fresno-Visalia, CA||Fresno Yosemite International Airport||FAT|
|Long Beach, CA||Long Beach Airport/Daugherty Field||LBG|
|Los Angeles, CA||Los Angeles International Airport||LAX|
|Palm Springs, CA|
|Sacramento (SMF)-Stockton-Modesto, CA||Sacramento International Airport||SMF|
|San Diego, CA||San Diego International Airport||SAN|
|San Francisco, CA||San Francisco International Airport||SFO|
|Oakland, CA||Oakland International Airport||OAK|
|San Jose, CA||San Jose International Airport||Norman Y. Mineta San Jose International Airport|
|Santa Barbara-Santa Maria-San Luis Obispo, CA||Santa Barbara Municipal||SBA|
|Yuma, AZ-El Centro, CA||Yuma International Airpor||YUM|
|Colorado||Colorado Springs-Pueblo, CO|
|Denver, CO||Denver International Airport||DEN|
|Grand Junction-Montrose, CO||Montrose Regional||MTJ|
|Connecticut||Hartford; New Haven, CT||Bradley International Airport||BDL|
|Delaware||New Castle County (Wilmington), DE|
|Florida||Fort Myers (Ft Myers)-Naples, FL|
|Miami, FL||Miami International Airport||MIA|
|Fort Lauderdale, FL||Ft Lauderdale-Hollywood International Airport||FLL|
|Valparaiso, FL||Destin-Fort Walton Beach Airport||VPS|
|Mobile, AL-Pensacola, FL||Mobile Regional Airport||MOB|
|Orlando-Sanford, FL||Orlando Sanford International Airport||MCO|
|Daytona Beach, FL||Daytona Beach International Airport||DAB|
|Melbourne, FL||Melbourne International Airport||MLB|
|Panama City, FL||Northwest Florida Beaches International||ECP|
|Tampa, FL||Tampa International Airport||TPA|
|Saint Petersburg (Sarasota), FL||St. Petersburg-Clearwater International Airport||PIE|
|West Palm Beach (PBI)-Fort Pierce (Ft Pierce), FL||Palm Beach International Airport||PBI|
|Atlanta, GA||Hartsfield-Jackson Atlanta International Airport||ATL|
|Tallahassee, FL-Thomasville, GA||Tallahassee Regional Airport||TLH|
|Hawaii||Honolulu, HI (Island of Oahu)||Daniel K. Inouye International Airport||HNL|
|Idaho Falls-Pocatello, ID||Idaho Falls Regional||IDA|
|Twin Falls, ID|
|Illinois||Champaign; Springfield-Decatur, IL|
|Chicago, IL||O'Hare International Airport||ORD|
|Paducah, KY-Cape Girardeau, MO-Harrisburg, IL|
|Peoria, IL||General Wayne A. Downing Peoria International Airport||PIA|
|Bloomington, IL||Central IL Regional Airport at Bloomington-Normal||BMI|
|Fort Wayne (Ft Wayne), IN|
|Indianapolis, IN||Indianapolis International Airport||IND|
|Lafayette, IN||Lafayette Regional Airport||LFT|
|South Bend-Elkhart, IN||South Bend International Airport||SBN|
|Terre Haute, IN|
|Iowa||Cedar Rapids-Waterloo-Iowa City & Dubuque, IA||Eastern Iowa Airport||CID|
|Davenport, IA-Rock Island-Moline, IL|
|Des Moines-Ames, IA||Des Moines International Airport||DSM|
|Quincy, IL-Hannibal, MO-Keokuk, IA|
|Sioux City, IA|
|Kansas||Joplin, MO-Pittsburg, KS|
|Wichita-Hutchinson, KS||Wichita Dwight D. Eisenhower National Airport||ICT|
|Kenutcky||Bowling Green, KY|
|Louisiana||Alexandria, LA||Alexandria International Airport||AEX|
|Baton Rouge, LA||Baton Rouge Metropolitan Airport||BTR|
|Lake Charles, LA|
|New Orleans, LA||Louis Armstrong New Orleans International Airport||MSY|
|Maine||Bangor, ME||Bangor International Airport||BGR|
|Portland-Auburn, ME||Portland International Jetport||PWM|
|Presque Isle, ME|
|Maryland||Baltimore, MD||Baltimore-Washington International||BWI|
|Massachusetts||Boston, MA||Logan International Airport||BOS|
|Manchester, NH||Manchester-Boston Regional Airport||MHT|
|Hyannis, NH||Barnstable Municipal-Boardman/Polando Field||HYA|
|Providence, RI-New Bedford, MA|
|Detroit, MI||Detroit Metropolitan Wayne County Airport||DTW|
|Flint-Saginaw-Bay City, MI||Bishop International||FNT|
|Grand Rapids, MI||Gerald R. Ford International Airport||GRR|
|Kalamazoo-Battle Creek, MI||Kalamazoo/Battle Creek International||AZO|
|Traverse City-Cadillac, MI|
|Minneapolis-Saint Paul (St Paul), MN||Minneapolis/St Paul International Airport||MSP|
|Rochester, MN-Mason City, IA-Austin, MN|
|Mississippi||Biloxi-Gulfport, MS||Gulfport-Biloxi International Airport||GPT|
|Columbus-Tupelo-West Point, MS||Golden Triangle Regional||GTR|
|Jackson, MS||Jackson-Medgar Wiley Evers International Airport||JAN|
|Missouri||Columbia-Jefferson City, MO|
|Kansas City, MO||Kansas City International Airport||MCI|
|Ottumwa, IA-Kirksville, MO|
|Saint Joseph (St Joseph), MO|
|Saint Louis, MO||Lambert-St Louis International Airport||STL|
|Great Falls, MT|
|Nebraska||Cheyenne, WY-Scottsbluff, NE|
|Lincoln; Hastings-Kearney, NE||Lincoln Airport||LNK|
|North Platte, NE|
|Omaha, NE||Eppley Airfield||OMA|
|Nevada||Las Vegas, NV|
|Reno, NV||Reno-Taho International||RNO|
|New Jersey||Teterboro, NJ||Teterboro Airport||TEB|
|New Mexico||Albuquerque-Santa Fe, NM||Albuquerque International Sunport||ABQ|
|New York||Albany-Schenectady-Troy, NY|
|New York, NY||John F. Kennedy International Airport||JFK|
|New York, NY||LaGuardia Airport||LGA|
|New York, NY||Newark Liberty International||EWR|
|Orange County, NY||Stewart International Airport||SWF|
|Syracuse, NY||Syracuse Hancock International Airport||SYR|
|North Carolina||Charlotte, NC|
|Fayetteville, NC||Fayetteville Regional/Grannis Field||FAY|
|Greensboro-High Point-Winston Salem, NC||Piedmont Triad International Airport||GSO|
|Greenville-New Bern-Washington, NC|
|Raleigh-Durham, NC||Raleigh-Durham International Airport||RDU|
|North Dakota||Fargo-Valley City, ND||Hector International||FAR|
|Minot-Bismarck-Dickinson (Williston), ND||Bismarck Municipal Airport||BIS|
|Cleveland, OH||Cleveland Hopkins International Airport||CLE||Akron-Canton, OH||Akron-Canton Airport||CAK|
|Columbus, OH||John Glenn Columbus International Airport||CMH|
|Wheeling, WV-Steubenville, OH|
|Oklahoma||Oklahoma City, OK||Will Rogers World Airport||OKC|
|Sherman, TX-Ada, OK|
|Wichita Falls, TX-Lawton, OK|
|Medford-Klamath Falls, OR|
|Pennsylvania||Erie, PA||Erie International/Tom Ridge Field||ERI|
|Harrisburg-Lancaster-Lebanon-York, PA||Harrisburg International Airport||MDT|
|Latrobe, PA||Arnold Palmer Regional||LBE|
|Philadelphia, PA||Philadelphia International Airport||PHL|
|Pittsburgh, PA||Pittsburgh International Airport||PIT|
|Wilkes Barre-Scranton, PA||Wilkes-Barre/Scranton International||AVP|
|Puerto Rico||San Juan, PR|
|South Carolina||Charleston, SC|
|Greenville-Spartanburg, SC-Asheville, NC-Anderson, SC|
|Myrtle Beach-Florence, SC|
|South Dakota||Rapid City, SD|
|Sioux Falls (Mitchell), SD|
|ille, TN||Nashville International Airport||BNA|
|Tri-Cities, TN-VA (Blountville, TN)||Tri-Cities Regional Airport||TRI|
|Austin, TX||Austin-Bergstrom International Airport||AUS|
|Beaumont-Port Arthur, TX|
|Corpus Christi, TX||Corpus Christi International||CRP|
|Dallas-Fort Worth (Ft Worth), TX||Dallas/Fort Worth International Airport||DFW|
|El Paso , TX||El Paso International Airport||ELP|
|Harlingen, TX||Valley International||HRL|
|Weslaco-Brownsville-McAllen, TX||McAllen Miller International||MFE|
|Houston, TX||George Bush Intercontinental Airport||IAH|
|Houston, TX||William P. Hobby Airport||HOU|
|Killeen, TX||Killeen Fort-Hood Regional Airport||GRK|
|Lubbock, TX||Lubbock Preston Smith International||LBB|
|Odessa-Midland , TX||Midland International||MAF|
|San Angelo, TX|
|San Antonio, TX||San Antonio International Airport||SAT|
| Tyler (TYR)-Long
View (Lufkin ; Nacogdoches), TX
|Tyler Pounds Regional||TYR|
|Waco-Temple-Bryan, TX||Waco Regional||ACT|
|Utah||Salt Lake City, UT|
|Newport News, VA||Newport News/Williamsburg International||PHF|
|Norfolk-Portsmouth, VA||Norfolk International Airport||ORF|
|Roanoke-Lynchburg, VA||Roanoke-Blacksburg Regional Airport||ROA|
|Burlington, VT-Plattsburgh, NY|
|Washington||Seattle-Tacoma, WA||Seattle-Tacoma International Airport||SEA|
|Yakima-Pasco-Richland-Kennewick, WA||Tri-Cities Airport||PSC|
|Washington, DC||Washington, DC||Ronald Reagan Washington National Airport||DCA|
|Washington, DC||Washington Dulles International Airport||IAD|
|West Virginia||Bluefield-Beckley-Oak Hill, WV|
|Wisconsin||Duluth, MN-Superior, WI|
|Green Bay -Appleton, WI||Austin Straubel International||GRB|
|La Crosse-Eau Claire, WI|
|Madison, WI||Dane County Regional Airport||MSN|
|Milwaukee, WI||General Mitchell International Airport||MKE|
Check out which airports have the highest number of business travelers:
|Estimated Business Travel - Top 20 Markets|
|Market||ACI Data||Scarborough Data|
|ACI Annual Ticketed Passengers||Approx. Ticketed Business Travelers per DMA** (Scarborough "% Air Traveler" applied to ACI ticketed passenger number)||% of Adult Air Travelers that have taken 1+ business trips in the past year* (Scarborough)||# of Adult Air Travelers that have taken 1+ business trips in the past year* (Scarborough)||Index of Adult Air Travelers that have taken 1+ business trips in the past year* (Scarborough)|
|New York (JFK)||47,683,529||14,352,742||30.1%||2,077,032||239|
|New York (EWR)||33,711,372||10,147,123||30.1%||2,077,032||239|
|New York (LGA)||24,122,478||7,260,866||30.1%||2,077,032||239|
|ATL Sample: According to Scarborough, 41.8% of Adult Air Travelers (836,085 adults) in the Atlanta DMA have taken 1+ business trips in the past year and they are 139% more likely to do so (index 239) compared to the average adult in the Atlanta DMA. Given this knowledge, we can apply this percentage to our annual ACI ticketed passenger count and estimate that 38.6 million passengers (92.4 million x 41.8%) in Atlanta have flown for business at least once in the past year.|
* The percentages, numbers, and indices that we get from Scarborough reflect the percentage of Air Travelers who have taken a business trip in the respective DMA, not the actual amount of ticketed passengers who have taken a business trip in said DMA. For example, Sally has had ten tickets for 10 different business trips departing out of dma x, but she is only counted once in the Scarborough data.
** Applying the Scarborough percentage of Air Travelers that have taken at least one business trip over the past year is a good estimate as to what % of ACI ticketed passengers have flown for business, but is not a comparison of the same variables.
Copyright 2018BACK TO TOP