Airport Advertising

Jump to rates below.

• Airport Advertising: Static and digital out-of-home (OOH) advertising displayed inside airports and in related airport environments.
• Coverage: Blue Line Media offers airport advertising in hundreds of cities.
• Formats: Options include terminal and gate displays, baggage claim ads, digital screens, spectaculars, banners, wall wraps, private jet/FBO advertising, and airport shuttle advertising.

What Is Airport Advertising?

Airport advertising is out-of-home (OOH) advertising placed throughout airports and related transportation environments. Airport ads can include both static displays and digital advertising positioned in terminals, concourses, gate areas, baggage claim, arrivals, departures, lounges, and other high-traffic airport locations.

Blue Line Media offers airport advertising in hundreds of cities for local, regional, and national campaigns. Airport advertising can reach business travelers, leisure travelers, airport employees, people meeting passengers, and other visitors throughout the airport journey.

Static Airport Advertising

Static airport advertising includes printed and backlit displays placed throughout terminals and other airport areas. Common formats can include backlit dioramas, gate displays, banners, tension fabric displays, wall wraps, glass clings, posters, and large-format spectaculars.

Digital Airport Advertising

Digital airport advertising uses electronic screens and display networks located throughout airport terminals. Digital formats can appear near gates, baggage claim, concourses, arrivals and departures areas, and other high-traffic locations, depending on the airport.

Digital airport displays may allow multiple advertisers to rotate on the same screen and can provide greater flexibility for updating creative during a campaign.

Where Do Airport Ads Appear?

Airport advertising can appear in ticketing and check-in areas, security queues, concourses, gates, baggage claim, arrivals and departures areas, lounges, jet bridges, parking and rental-car transportation areas, and other locations throughout an airport.

Private Jet and FBO Advertising

Airport advertising can also include displays at private aviation facilities, commonly known as Fixed Base Operators (FBOs). These facilities serve private and business aviation passengers and can offer additional advertising opportunities outside traditional commercial airline terminals.

Airport Shuttle Advertising

Airport shuttle advertising can include interior and exterior advertising on rental-car, parking, hotel, and other shuttle vehicles serving airports. Availability varies by airport and shuttle operator.

How Much Does Airport Advertising Cost?

Airport advertising rates vary by airport, terminal, location, format, number of displays, campaign length, and inventory availability. Pricing is commonly quoted per display or package for a four-week advertising period, although digital and other airport media may use different pricing structures.

General:

Estimated per display per period (4 weeks). For more specific pricing: Pricing

Why a range of rates? [X]

Range of rates depends on timing and market.

Minimum Purchase:

Minimum purchase requirement is $5,000 per market or higher (depending on market), which may be spread over displays and periods. May be reduced in certain cases.

Discounts:

Government and nonprofit organizations are eligible for a discount on airport ad displays.

Range of estimated impressions/views depends on market.

Contract Due Date: As soon as possible, because advertising is sold on a first come, first served basis.

Creative Due Dates:

• Static (Print): 2-3 weeks prior to ad start date. May be reduced in certain cases.
• Digital: 3 business days prior to ad start date.