Transit Ads

Description

Top

Jump to rates below.

What is transit advertising? The definition of transit advertising is advertising displays placed on vehicles that transport commuters in the public way, such as city buses, trains, subways, airplanes, taxis, pedicabs, ferries and the stations and shelters that serve those vehicles.

Get mass transit ads in over 250 cities with a single national transit advertising company. Also defined as public or municipal transportation advertising space, transit advertisements are an excellent medium to reach the general public. Transit signs are located inside and outside of city/county and municipal public transportation vehicles/stations and terminals. (In some cities, this ad format is referred to as MTA advertising or Metro advertising.) Because of their great visibility and low transit media rates, renting public transit displays produces impressions at a low CPM.

Public transportation advertisement signs (including, by definition, transit stop ads or transit shelter ads) come in several forms, all of which are listed under the Products section, below. Statistics show that transit advertising costs are low compared to other media.

Businesses excel with this ad format for a simple reason: the use of a local transit advertising company to place ads in multiple cities delivers lots of impressions at a low cost.

The advantages and disadvantages of transit advertising are numerous, but one thing is clear: renting transit media is highly effective in garnering large numbers of gross impressions.

Recent Campaign

Top

Census Encouraged Participation With Ads on Buses, C Stores and Shopping Carts in Supermarkets

Census Transit Advertising

Census encouraged participation in hard to count areas by advertising on city buses, at convenience stores (c stores) and on shopping carts in supermarkets and grocery stores.

See the photos.

Rates

Top

General:

Transit/transportation advertising costs are below.

For more specific pricing: Get Free Quote

Why a range of rates? [X]

Format Rate
Bus Ads Range of $150 - $4,500 per display per 4 week period for bus exterior and range of $20 - $50 per display per 4 week period for bus interior
Bus Stop Shelter Ads Range of $150 - $4,500 per display per 4 week period
Bench Ads Range of $75 - $500 per display per 4 week period
Subway Ads Range of $75 - $500 per display per 4 week period
Train-Rail Ads Range of $75 - $950 per display per 4 week period
Airport Ads Range of $1,500 - $14,500 per display per 4 week period
Taxi Ads Range of $200 - $1,950 per display per 4 week period
Mobile Billboard Truck Ads Range of $800 - $3,600 per display per 8-hour day
Pedicab Ads Range of $200 - $750 per display per 4 week period
Ferry Ads Range of $200 - $750 per display per 4 week period

Range of rates depends on timing, duration and market.


Minimum Purchase:

Minimum purchase requirement is $5,000 per market or higher (depending on market), which may be spread over displays and periods. May be reduced in certain cases.


Discounts:

Government and nonprofit organizations receive a discount on transit advertisement rates.

Specs/Imps

Top

Range of estimated impressions/views depends on market.

Contract Due Date: As soon as possible, because advertising is sold on a first come, first served basis.

Creative Due Dates:

  • Static (Print): 2-3 weeks prior to ad start date. May be reduced in certain cases.
  • Digital/LED/Video: 3 business days prior to ad start date.
Format Est. Impressions/Views
Bus Ads (click for details) Range of 9,000 to 17,000 per ad per day.
Size: Varies by format
Bus Stop Shelter Ads Range of 9,000 to 17,000 per ad per day.
Size: 47.5" W x 68.5" H
Bench Ads Range of 8,000 to 14,000 per ad per day.
Size: 84" W by 30" H or 84" W x 24" H
Subway Ads Varies by market.
Size: Varies by format
Train-Rail Ads Varies by market.
Size: Varies by format
Airport Ads Range of 12,000 to 25,000 per ad per day.
Size: 62" W x 43" H and larger sizes
Taxi Ads Range of 9,000 to 12,000 per ad per day.
Size: 48" W x 14" H
Mobile Billboard Truck Ads Impressions Vary.
Size: Approx. 23' W x 10' H
Pedicab Ads Range of 2,000 to 4,000 per ad per day.
Size: Varies by market
Ferry Ads Range of 2,000 to 4,000 per ad per day.
Size: Varies by market

Transit Advertising Advantages

- Transit advertising offers the potential to reach over 90% of your target market.

- Transit advertising is an “all day” medium: drive time, lunch time, all the time!

- Transit advertising offers a range of low-cost, high-impact media formats, perfect for any advertising campaign.

- Transit advertising generates multiple exposures and impressions on a daily basis.

Visibility: Transit advertising provides unmatched eye-level coverage by traveling along busy streets in close proximity to drivers and pedestrians. Additionally, large, dynamic, moving advertisements catch consumer’s eyes and command attention.

Frequency: Transit advertising is a perfect medium to provide continuous exposure. Vehicles carry your message throughout the market, reaching potential customers over and over again, multiple times in multiple locations, increasing consumer response.

Reach: Transit advertising saturates the market, delivering your message directly to consumers throughout the market. Unlike other mediums, transit is not limited to a single station or location.

Unavoidability: Transit advertising cannot be turned off. It cannot be skipped over, fast-forwarded, avoided or ignored.

Retention: Transit advertising greatly increases consumer recall and brand awareness. Repeat exposure and strong creative execution make a positive impact that increases brand preference and makes your brands, products and services more memorable.

Interaction: Transit advertising provides coverage in key locations that other mediums cannot reach and delivers your message directly everyday where consumers live, work and play.

Flexibility: Transit advertising offers multiple media formats. Your message is delivered effectively, on budget and within your timeframe - ensuring a successful campaign.

Cost Effectiveness: Transit advertising is not only incredibly effective, it is exceptionally cost effective. Transit has a lower CPM (cost-perthousand impressions) than any other major advertising medium.

Download Pics?[X]

Markets

Top

Transit ads are available in the following markets:

State Market
Alabama Birmingham, AL (incl. Anniston, AL and Tuscaloosa, AL)
Alabama Dothan, AL
Alabama Huntsville-Decatur, AL (incl. Florence, AL)
Alabama Mobile, AL (incl. University of South Alabama)
Alabama Montgomery-Selma, AL
Alaska Anchorage, AK
Alaska Fairbanks, AK
Alaska Juneau, AK
Arizona Phoenix, AZ
Arizona Tucson, AZ (Sierra Vista)
Arkansas Fort Smith-Fayetteville-Springdale-Rogers, AR
Arkansas Jonesboro, AR
Arkansas Little Rock, AR - Pine Bluff, AR
Arkansas Monroe, LA - El Dorado, AR
California Antelope Valley, CA (incl. Lancaster & Palmdale, CA)
California Bakersfield, CA
California Chico-Redding, CA
California Coachella Valley, CA (incl. Palms Springs & Thousand Palms, CA)
California Culver City, CA
California Davis, CA
California East Bay, CA (Alameda County, incl. Oakland, CA)
California East Bay, CA (Contra Costa County, incl. Concord & Walnut Creek)
California Eureka, CA
California Fairfield, CA
California Fresno, CA - Visalia, CA
California Inland Empire, CA
California Los Angeles, CA
California Long Beach, CA
California Marin, CA (incl. San Rafael, CA)
California Merced, CA
California Modesto, CA
California Monterey, CA - Salinas, CA
California Napa, CA
California Oakland, CA
California Orange County, CA (incl. Santa Ana, CA)
California Palm Springs, CA
California Riverside County, CA
California Sacramento, CA
California San Bernardino County, CA
California San Diego, CA
California San Francisco, CA
California San Joaquin County, CA (incl. Stockton, CA)
California San Mateo County (incl. Redwood City), CA
California Santa Barbara-Santa Maria-San Luis Obispo, CA
California Santa Clara Valley, CA (incl. San Jose & Silicon Valley)
California Santa Cruz, CA
California Santa Monica, CA
California Sonoma County, CA (incl. Santa Rosa, CA)
California Stockton, CA
California Vallejo, CA
California Ventura County, CA (incl. Oxnard, CA)
California Yuma, AZ - El Centro, CA
Colorado Colorado Springs, CO - Pueblo, CO
Colorado Denver, CO
Colorado Eagle County, CO (incl. Vail, CO)
Colorado Fort Collins, CO
Colorado Grand Junction, CO - Montrose, CO
Colorado Roaring Fork Valley, CO (incl. Aspen, CO)
Colorado Summity County, CO
Colorado Winter Park, CO (incl. Grand County, CO)
Connecticut Bridgeport, CT
Connecticut Hartford, CT & New Haven, CT (incl. Wallingford, CT)
Connecticut Norwalk, CT
Connecticut Norwich, CT
Connecticut Stamford, CT
Connecticut Waterbury, CT (a/k/a Central Naugatuck Valley), New Britain, Bristol, and Meriden, CT
Delaware New Castle County (Wilmington)-Kent County (incl. Dover)-Sussex County, DE
Florida Daytona Beach, FL
Florida Fort Lauderdale, FL
Florida Fort Myers, FL - Naples, FL
Florida Gainesville, FL
Florida Jacksonville, FL
Florida Lakeland, FL
Florida Manatee County, FL (incl. Brandenton, FL)
Florida Melbourne, FL
Florida Miami, FL
Florida Mobile, AL - Pensacola, FL (incl. Fort Walton Beach, FL)
Florida Orlando, FL
Florida Palm Beach, FL
Florida Panama City, FL
Florida Sarasota, FL
Florida Tallahassee, FL (incl. Florida State University & Florida A&M University)
Florida Tampa-Saint Petersburg, FL - Clearwater, FL
Florida West Palm Beach, FL - Fort Pierce, FL
Georgia Albany, GA
Georgia Athens, GA (incl. University of Georgia)
Georgia Atlanta, GA
Georgia Augusta, GA
Georgia Columbus, GA
Georgia Macon, GA
Georgia Savannah, GA
Georgia Tallahassee, FL-Thomasville, GA
Hawaii Honolulu, HI (Island of Oahu)
Idaho Boise, ID
Idaho Idaho Falls-Pocatello, ID
Idaho Twin Falls, ID
Illinois Champaign, IL - Springfield, IL - Decatur, IL
Illinois Chicago, IL
Illinois Macomb, IL (incl. Western Illinois University)
Illinois Madison, IL
Illinois Paducah, KY-Cape Girardeau, MO-Harrisburg, IL
Illinois Peoria, IL - Bloomington, IL
Illinois Rock Island County, IL (incl. Moline, IL)
Illinois Rockford, IL
Illinois Springfield, IL
Indiana Evansville, IN
Indiana Fort Wayne, IN
Indiana Indianapolis, IN
Indiana Lafayette, IN
Indiana South Bend, IN - Elkhart, IN
Indiana Terre Haute, IN
Iowa Cedar Rapids, IA - Waterloo, IA - Iowa City, IA - Dubuque, IA
Iowa Davenport, IA-Rock Island-Moline, IL
Iowa Des Moines, IA - Ames, IA
Iowa Quincy, IL-Hannibal, MO-Keokuk, IA
Iowa Sioux City, IA
Kansas Joplin, MO-Pittsburg, KS
Kansas Hutchinson, KS
Kansas Topeka, KS
Kansas Wichita, KS
Kentucky Bowling Green, KY
Kentucky Lexington, KY
Kentucky Louisville, KY
Kentucky Northern Kentucky (incl. Fort Wright & Covington, KY)
Louisiana Alexandria, LA
Louisiana Baton Rouge, LA
Louisiana Lafayette, LA
Louisiana Lake Charles, LA
Louisiana New Orleans, LA
Louisiana Shreveport, LA
Maine Bangor, ME
Maine Lewiston-Auburn, ME
Maine Portland, ME
Maryland Annapolis, MD
Maryland Baltimore, MD
Maryland Montgomery County, MD (incl. Rockville, MD)
Maryland Prince George's County, MD
Maryland Salisbury, MD
Massachusetts Amherst, MA & Northampton, MA (incl. University of Massachusetts)
Massachusetts Attleboro Taunton, MA
Massachusetts Boston, MA
Massachusetts Boston's Longwood Medical Area, Kenmore Square, Chestnut Hill & Cambridge, MA
Massachusetts Brockton, MA
Massachusetts Lowell, MA
Massachusetts Lawrence/Haverhill, MA
Massachusetts Merrimack Valley, MA
Massachusetts New Bedford, MA - Fall River, MA
Massachusetts Springfield, MA - Holyoke, MA
Massachusetts Worcester, MA
Michigan Alpena, MI
Michigan Ann Arbor, MI
Michigan Battle Creek, MI
Michigan Detroit, MI
Michigan Flint, MI - Saginaw, MI - Bay City, MI
Michigan Grand Rapids, MI
Michigan Kalamazoo, MI
Michigan Lansing, MI
Michigan Marquette, MI
Michigan Traverse City-Cadillac, MI
Minnesota Duluth, MN
Minnesota Mankato, MN
Minnesota Minneapolis, MN - Saint Paul, MN
Minnesota Rochester, MN-Mason City, IA-Austin, MN
Minnesota Saint Cloud, MN
Mississippi Biloxi-Gulfport, MS
Mississippi Jackson, MS
Mississippi Meridian, MS
Missouri Columbia, MO
Missouri Jefferson City, MO
Missouri Kansas City, MO
Missouri Springfield, MO
Missouri Saint Joseph, MO
Missouri Saint Louis, MO
Montana Billings, MT
Montana Great Falls, MT
Montana Helena, MT
Montana Missoula, MT
Nebraska Lincoln, NE & Hastings-Kearney, NE
Nebraska Omaha, NE
Nevada Las Vegas, NV
Nevada Reno, NV
Nevada Stateline, NV (incl. Lake Tahoe, NV)
New Hampshire Concord-Laconia, NH
New Hampshire Manchester, NH
New Hampshire Nashua, NH
New Hampshire Portsmouth, NH
New Jersey Entire state, incl. Newark, NJ and Jersey City, NJ
New Mexico Albuquerque, NM
New Mexico Santa Fe, NM
New York Albany, NY
New York Binghamton, NY
New York Buffalo, NY - Niagara Falls, NY
New York Elmira, NY
New York Ithaca, NY
New York Long Island (Nassau County), NY
New York Long Island (Suffolk County), NY
New York New York City (Bronx), NY
New York New York City (Brooklyn), NY
New York New York City (Manhattan), NY
New York New York City (Queens), NY
New York New York City (Staten Island), NY
New York Rochester, NY
New York Schenectady, NY - Troy, NY
New York Syracuse, NY
New York Rome, NY
New York Utica, NY
New York Watertown, NY
New York Westchester County, NY (incl. White Plains & Yonkers, NY)
North Carolina Chapel Hill, NC
North Carolina Charlotte, NC
North Carolina Greensboro, NC - High Point, NC
North Carolina Greenville, NC - New Bern-Washington, NC
North Carolina Raleigh, NC - Durham, NC (Fayetteville, NC)
North Carolina Wilmington, NC
North Carolina Winston Salem, NC
North Dakota Fargo, ND & Moorehead-Valley City, ND
North Dakota Minot-Bismarck-Dickinson, ND (Williston, ND)
Ohio Akron, OH
Ohio Cincinnati, OH
Ohio Cleveland, OH (Canton, OH)
Ohio Columbus, OH
Ohio Dayton, OH
Ohio Lima, OH
Ohio Toledo, OH
Ohio Wheeling, WV-Steubenville, OH
Ohio Youngstown, OH
Ohio Zanesville, OH
Oklahoma Oklahoma City, OK
Oklahoma Oklahoma State University, OK
Oklahoma Sherman, TX-Ada, OK
Oklahoma Tulsa, OK
Oklahoma Wichita Falls, TX-Lawton, OK
Oregon Bend, OR
Oregon Eugene, OR
Oregon Medford-Klamath Falls, OR
Oregon Portland, OR
Oregon Salem, OR
Pennsylvania Allentown, PA
Pennsylvania Erie, PA
Pennsylvania Harrisburg, PA
Pennsylvania Johnstown-Altoona, PA
Pennsylvania Lancaster, PA
Pennsylvania Lebanon, PA
Pennsylvania Monroe County, PA
Pennsylvania Philadelphia, PA
Pennsylvania Pittsburgh, PA
Pennsylvania Reading, PA
Pennsylvania State College, PA (incl. Penn. State University)
Pennsylvania Westmoreland County, PA (incl. Greensburg)
Pennsylvania Wilkes Barre, PA - Scranton, PA
Pennsylvania Williamsport, PA
Pennsylvania York, PA
Puerto Rico San Juan, PR
Rhode Island Providence, RI
South Carolina Charleston, SC
South Carolina Columbia, SC
South Carolina Greenville,SC - Spartanburg, SC - Asheville, NC - Anderson, SC
South Carolina Myrtle Beach, SC - Florence, SC
South Dakota Rapid City, SD
South Dakota Sioux Falls, SD (Mitchell)
Tennessee Chattanooga, TN
Tennessee Jackson, TN
Tennessee Knoxville, TN
Tennessee Memphis, TN
Tennessee Nashville, TN
Tennessee Tri-Cities, TN-VA
Texas Abilene-Sweetwater, TX
Texas Amarillo, TX
Texas Austin, TX
Texas Beaumont, TX - Port Arthur, TX
Texas Brownsville-McAllen, TX
Texas College-Station, TX - Bryan, TX (incl. Texas A&M University)
Texas Corpus Christi, TX
Texas Dallas, TX
Texas El Paso, TX
Texas Fort Worth, TX
Texas Harlingen, TX - Weslaco, TX
Texas ---
Texas Laredo, TX
Texas Lubbock,TX (incl. Texas Technical University)
Texas Odessa-Midland, TX
Texas San Angelo, TX
Texas San Antonio, TX
Texas Tyler, TX - LongView, TX (Lufkin & Nacogdoches)
Texas Victoria, TX
Texas Waco, TX - Temple, TX - Bryan, TX
Utah Logan, UT
Utah Park City, UT
Utah Salt Lake City, UT
Vermont Burlington, VT
Virginia Blacksburg, VA
Virginia Charlottesville, VA
Virginia Hampton-Norfolk-Virginia Beach, VA
Virginia Harrisonburg, VA
Virginia Norfolk-Portsmouth-Newport News, VA
Virginia Richmond, VA - Petersburg, VA
Virginia Roanoke-Lynchburg, VA
Virginia Williamsburg, VA
Virginia Burlington, VT-Plattsburgh, NY
Washington Bellingham, WA
Washington Bremerton, WA
Washington Everett, WA
Washington Grays Harbor, WA
Washington Olympia, WA
Washington Seattle, WA
Washington Snohomish County, WA (excl. Everett)
Washington Spokane, WA
Washington Tacoma, WA
Washington Vancouver, WA
Washington Wenatchee (Chelan & Douglas Counties), WA
Washington Yakima-Pasco-Richland-Kennewick, WA
Washington, DC Washington, DC
West Virginia Bluefield-Beckley-Oak Hill, WV
West Virginia Charleston
West Virginia Clarksburg-Weston, WV
West Virginia Huntington, WV
West Virginia Parkersburg, WV
Wisconsin Duluth, MN-Superior, WI
Wisconsin Eau Claire, WI
Wisconsin Green Bay-Appleton, WI
Wisconsin Janesville, WI
Wisconsin Kenosha, WI
Wisconsin La Crosse, WI - Eau Claire, WI
Wisconsin Madison, WI
Wisconsin Milwaukee, WI
Wisconsin Racine, WI
Wisconsin Sheboygan, WI
Wisconsin Waukesha, WI
Wisconsin Wausau-Rhinelander, WI
Wyoming Casper-Riverton, WY
Blue Line Media logo

Copyright 2021

Blue Line Media is not the exclusive provider of advertising formats presented on this website.

Not all images represent ads placed by Blue Line Media. Images may be subject to copyright. Names and trade and service marks are property of their owners and are not intended to endorse Blue Line Media.

In accordance with its Accessibility Statement, Blue Line Media is committed to ensuring accessibility of its website. To report an accessibility issue, request accessibility assistance regarding website content, or to request a specific electronic format, please contact the accessibility coordinator at 800-807-0360 or complete the form. Reasonable efforts will be made to accommodate all needs.

By using this website, you consent to the placement and storing of cookies on your computer by this website. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. To find out more about the cookies we use, see our Privacy Policy.

BACK TO TOP