Wisconsin billboards are frequently used by marketers to inform the general public about new products and services. With more digital billboards coming online, the messages can be changed out quickly with no printing or installation costs. Advertisers also like to use Wisconsin billboards to brand messages and remind customers that they should choose them when making purchasing decisions.
|No. of Billboards||280 (estimated)|
|Major Roads||I-41, I-42, I-90, I-94|
|Attractions||Milwaukee Art Museum; Kalahari Resorts; Devil's Lake|
(Estimated per location per 4 weeks.)
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|Bulletin (Large Billboard)||1,900|
|Digital Bulletin (Large Digital Billboard)||$2,350|
|Poster (Medium Billboard)||$675|
|Digital Poster (Medium Digital Billboard)||$925|
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