In Traverse City, MI and Cadillac, MI Bulletin size billboards are generally on highways and freeways while the Posters are on surface streets. Many billboards have been converted to digital formats so they are great for uploading creative remotely without any production costs - or for shorter advertising campaigns.
|No. of Billboards||70 (estimated)|
|Major Roads||US 31; Michigan Route 22|
|Attractions||“Cherryland” and “the Cherry Capital of the World”|
(Estimated per location per 4 weeks.)
|Bulletin (Large Billboard)||$1,600|
|Digital Bulletin (Large Digital Billboard)||$2,000|
|Poster (Medium Billboard)||$700|
|Digital Poster (Medium Digital Billboard)||$1,200|
|Zip Codes||49684 48686|
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