In the largest state by geographic size, billboards are big just like the state. Ranging from 23 feet wide by 11 feet high to 48 feet wide by 14 feet high for highway billboards to large wallscapes that are custom sizes, the billboards are sure to be visible throughout the day and evening hours.
Marketers that use billboards include large national brands, small and medium size businesses and nonprofit and government organizations. They use the billboards to inform residents of new products and services or tell residents about a new location.
|No. of Billboards||3,000 (estimated)|
|Major Roads||The Gulf Freeway, I-35, I-10 and I-45|
|Attractions||Rice University, Texas A&M University and The University of Texas; Chillifest, the Houston Grand Opera, and Modern Art Museum of Fort Worth|
(Estimated per location per 4 weeks.)
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|Bulletin (Large Billboard)||$2,500|
|Digital Bulletin (Large Digital Billboard)||$3,500|
|Poster (Medium Billboard)||$900|
|Digital Poster (Medium Digital Billboard)||$2,000|
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