| Roads |
I-94 (Interstate 94) (91 faces) — reaching the DMA’s highest-density billboard corridor, the primary east-west freeway connecting downtown Minneapolis and downtown Saint Paul and continuing west through the western suburbs toward the Wisconsin border, carrying the largest cross-section of Twin Cities commuters, regional freight traffic, and interstate travelers on a single corridor in the metro. I-35W / I-35 (Interstate 35) (72 faces) — reaching the primary north-south Minneapolis freeway and its southern trunk corridor, connecting the Minneapolis central business district north through Brooklyn Center, Brooklyn Park, and Coon Rapids and south through Bloomington, Burnsville, and Lakeville toward the Iowa border, serving the DMA’s largest commuter workforce audience in both the north and south suburban corridors. I-694 (Northern Metro Loop) (38 faces) — reaching north suburban Twin Cities commuters, Roseville, Maplewood, Oakdale, and Woodbury residential audiences, and I-94 interchange traffic along the northern metro beltway, one of the DMA’s busiest non-downtown freeway segments with high-frequency daily exposure to middle- and upper-income suburban households in Washington and Ramsey Counties. I-494 (Southern Metro Loop) (30 faces) — reaching the south suburban employment and residential corridor including Bloomington, Eden Prairie, Minnetonka, and Plymouth along the southern metro beltway, passing Minneapolis-Saint Paul International Airport and the Mall of America interchange, delivering high-frequency exposure to airport workers, retail employees, and south-ring suburban households. Highway 55 (Hiawatha / Plymouth Avenue) (26 faces) — reaching inner-city Minneapolis neighborhoods, the Hiawatha Avenue light rail corridor, North Minneapolis residential communities, and the Plymouth Avenue business corridor, one of the DMA’s most billboard-dense urban surface routes and a primary corridor for reaching the DMA’s diverse urban core audience in Minneapolis proper. Additional coverage on I-35E through downtown Saint Paul and the Saint Paul East Side, US-14 through Mankato and the southern Greater Minnesota corridor, MN-22 through the south-central corridor, Hwy 10 through the northern suburbs toward Saint Cloud, University Avenue connecting Minneapolis and Saint Paul through the Midway district, and Hwy 280 through the Como and Como-Frogtown neighborhoods of Saint Paul. |
| Attractions and Neighborhoods |
Mall of America, Minneapolis Sculpture Garden, Minnehaha Falls, Chain of Lakes, Walker Art Center,
Guthrie Theater, US Bank Stadium, Target Field, Target Center, Xcel Energy Center, Como Park Zoo,
Science Museum of Minnesota, Minnesota State Capitol;
Armatage, Audubon Park, Bancroft, Beltrami, Bottineau, Bryant, Bryn Mawr, CARAG,
Cedar-Riverside, Central, Columbia Park, Cooper, Corcoran, Downtown East, Downtown West,
Diamond Lake, East Harriet, East Isles, Elliott Park, Ericsson, Field, Folwell, Fulton,
Harrison, Hawthorne, Hiawatha, Holland, Howe, Jordan, Keewaydin, Kenny, King Field,
Linden Hills, Logan Park, Longfellow, Loring Park, Lowry Hill, Lowry Hill East, Lyndale,
Marcy-Holmes, Marshall Terrace, McKinley, Minnehaha, Morris Park, Near North, Nokomis,
North Loop, Northrop, Page, Phillips West, Powderhorn Park, Prospect Park, Roosevelt,
Seward, Sheridan, Shingle Creek, South Loop, St. Anthony, Standish, Stevens Square,
Sumner-Glenwood, Tangletown, University, Ventura Village, Waite Park, Webber-Camden,
West Calhoun, Whittier, Willard-Hay, Windom;
Bloomington, Brooklyn Park, Brooklyn Center, Burnsville, Coon Rapids, Eden Prairie,
Edina, Maple Grove, Minnetonka, Plymouth, Richfield, Robbinsdale, Roseville, Saint Louis Park,
Shakopee, Saint Paul, Maplewood, Woodbury, Eagan, Apple Valley, Lakeville |
