Maryland billboards are on display almost 24 hours per day (the whole day and most are illuminated most of the evening). They are large and in customers' faces as they drive or walk to work, school or home. They are visible when other media can be turned off, which makes them attractive to most marketers.
|No. of Billboards||410 (estimated)|
|Major Roads||I-95, I-68, I-70 and I-83|
|Attractions||Inner Harbor, National Aquarium, Fort McHenry|
(Average per location per 4 weeks.)
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|Bulletin (Large Billboard)||$2,050|
|Digital Bulletin (Large Digital Billboard)||$2,850|
|30 Sheet Poster (Medium Billboard)||$800|
|Digital 30 Sheet Poster (Medium Digital Billboard)||$1,000|
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