Lansing billboards generally come in two varieties: Bulletin (typically 48'x14') and Poster (23'x11'). Bulletins are typically on highways and freeways while the Posters are on city streets. Drivers typically see the bulletins while both drivers and pedestrians see the Posters.
|No. of Billboards||70 (estimated)|
|Major Roads||I-69; I-96; I-496, Holmes Road|
|Attractions||Potter Park Zoo|
(Estimated per location per 4 weeks.)
|Bulletin (Large Billboard)||$1,900|
|Digital Bulletin (Large Digital Billboard)||$2,400|
|Poster (Medium Billboard)||$750|
|Digital Poster (Medium Digital Billboard)||$1,000|
|Zip Codes||48864 48901 48906 48910 48911 48912 48915 48916 48917 48919 48922 48924 48929 48930 48933 48937 48951 48956|
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