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Billboard Advertising in Bakersfield, CA (Kern County, CA)

Map of Bakersfield Billboards

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Bakersfield, CA Billboard Advertising Rates

  • $5,000 minimum spend which may be spread over displays and periods.
  • Get pricing: Pricing
Bulletin (Lg)
Bulletin (Large Billboard)
Rate / Period (4 wks, est.) $3,950-$5,500
Avg. Imps (Age 18+)
Bulletin, Digi (Lg)
Digital Bulletin (Large Digital Billboard)
Rate / Period (4 wks, est.) $3,950-$5,500
Avg. Imps (Age 18+)
Poster (Md)
Poster (Medium Billboard)
Rate / Period (4 wks, est.) $1,225-$1,725
Avg. Imps (Age 18+)
Poster, Digi (Md)
Digital Poster (Medium Digital Billboard)
Rate / Period (4 wks, est.) $1,500-$2,000
Avg. Imps (Age 18+)

Bakersfield, CA billboards are solid and in supply for advertisers that want to make a big splash in the city. Billboards in Kern County, CA are colorful displays are visible to drivers and pedestrians during day and night (for illuminated billboards). The billboards are great for new products and services; for grand openings or to remind residents of the existence of the business.

Bakersfield, CA Billboard Advertising Data

No. of Billboards 600 (estimated)
Major Roads CA-99, CA-58, CA-178, CA-204, US-395, Rosedale Highway, Ming Avenue, Panama Lane, White Lane, Stockdale Highway, Truxtun Avenue, Brundage Lane, Chester Avenue, Union Avenue, Wible Road, Fairfax Road, Mount Vernon Avenue, Coffee Road, Calloway Drive, Gosford Road, Hageman Road, Olive Drive, Niles Street, Airport Drive, Ashe Road, Pacheco Road
Neighborhoods Seven Oaks, Oleander/Sunset, Downtown, Rosedale, Stockdale Estates, Park Stockdale, Tevis Ranch, Westchester, Silver Creek, Quailwood, La Cresta, Kern City, City in the Hills, College Heights, Amberton, Stone Meadows, Rio Bravo, North Country Meadows, Greenacres, Casa Loma, Tyner Ranch, Hillcrest, East Bakersfield, Northeast Bakersfield, Haggin Oaks
Population 383,601 (estimated)
DMA No. 125
Race White 49%
Black 7%
Hispanic 35%
Other 9%
Median Income $60,002
Median Age 32
Zip Codes 93301 93304 93305 93306 93307 93308 93309 93311 93312 93313 93314 93383 93384 93385 93387 93389 93390

FAQ

How often will people see my ad in Bakersfield, CA?

Frequency is a major benefit of OOH. Commuters on major highways often see the same billboard twice a day, reinforcing your brand message consistently.

Which highways in Bakersfield, CA have the best visibility?

High-traffic areas on major highways are ideal for maximum exposure. We can help you identify the strategic spots along main streets that align with your campaign goals.

How many people will see my billboard in Bakersfield, CA?

With a population of approximately 383,601, your billboard has the potential to reach a vast local audience, plus commuters traveling along major highways.

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