Amazon.com has hired Blue Line Media to place bus ads in Cincinnati to advertise new jobs for a new fulfillment center in town.
The bus king ads are on the sides of city buses which drive around the city on a daily basis. The colorful, rolling ads are designed to get attention to the many new jobs available at the new center.
With the option of a hard take-down date, Amazon is able to specify when it wants to take the ads down (i.e., when the jobs are filled).
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