Taxi and Rideshare Ads

Description

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Jump to rates below.

What is taxi and ride app advertising? The definition of taxi and ride app advertising is static and digital/LEDadvertising displays on the top and side of taxis and ride app vehicles such as Uber and Lyft, including advertising spots that run on a digital/LED screen inside the vehicles

Get advertising on taxis and ride app vehicles such as Uber and Lyft in over 50 cities across the United States with a taxi and ride app advertising company. Taxi cab and ride app advertising is great in reaching all types of demographics.

Taxi top advertising displays penetrate through the clutter with the taxi signs visible to various demographics. With bold and colorful taxi ads set against a yellow surrounding, taxi cab advertising grabs people's attention.

Yellow cab top advertising produces high impressions, and taxi television advertising is a relatively new format that breaks through the mold to reach passengers in a captive setting. Interior taxi TV ads are great for delivering a :15, :30 or :60 spot to people on the go.

Taxi and ride app top advertising rates are priced competitively when compared to other ad formats. And although taxi advertising in New York is the most expensive of all available cities, taxi cab advertising rates are well priced in other cities.

Increasingly popular are digital/video/LED advertising displays on top of ride app vehicles such as Uber and Lyft. The rideshare vehicle top ads provide a great alternative to traditional taxi advertising. Also offered are rideshare vehicle full wraps, which are ads that wrap around the entire car.

Check out a short article on how to advertise on taxi cabs.

See how fashion brands David Yurman and Roberto Cavalli used taxi advertising to promote themselves on taxi tops.

Recent Campaigns

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Loud and Live Advertised on Yellow Taxi Cabs to Promote Show

Yellow Taxi Cab Advertising Manhattan, New York City

Loud and Live advertised on yellow taxi cabs in New York City, including Manhattan, to promote its show.

Cultural Council for Palm Beach Advertised on Ride App Vehicles (Uber and Lyft) for Art Based in Miami

Ride App Vehicle Uber and Lyft Advertising

The Cultural Council advertised on ride app vehicles (Uber and Lyft) to promote activities near Art Basel.

See the pics.

Brandywine SPCA Advertised on Rideshare Vehicles (Uber and Lyft) to Promote Adoption Event

Brandywine SPCA Advertised on Rideshare Vehicles (Uber and Lyft) to Promote Adoption Event

Brandywine SPCA advertised on rideshare vehicles (Uber and Lyft) to promote adoption event.

N3twork Advertised on Digital/LED Taxi Tops to Promote Mobile Game Apps

N3twork digital/LED taxi advertising

N3twork advertised on digital/LED taxi to promote mobile game apps. The ads on the taxis rotate with other advertisers and are visible to drivers and pedestrians in the city.

Rates

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General:

For more specific pricing: Get Free Quote

Why a range of rates? [X]

Format Rate
Taxi Top Range of $200 - $500 per display per 4 week period
Taxi Top, Digital/Video/LED Range of $400 - $600 per display per 4 week period
Taxi Trunk Range of $200 - $500 per display per 4 week period
Taxi Interior, TV/Digital/Video :15 spot: range of $5,000 - $30,000 for entire taxi fleet per 4 week period

:30 spot: range of $7,000 - $35,000 for entire taxi fleet per 4 week period

:60 spot: range of $9,000 - $65,000 for entire taxi fleet per 4 week period.
Taxi Full Wrap Range of $950 - $1,950 per display per 4 week period
Rideshare (Uber/Lyft) Vehicle Top, Digital/Video/LED Range of $450 - $750 per display per 4 week period
Rideshare (Uber/Lyft) Full Wrap Range of $800 - $1,500 per display per 4 week period

Range of rates depends on timing and market.


Minimum Purchase:

Minimum purchase requirement is $5,000 per market or higher (depending on market), which may be spread over displays and periods. May be reduced in certain cases.


Discounts:

Government and nonprofit organizations may receive a discount on taxi cab advertising.

Specs/Imps

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See below for the estimated number of times a taxi ad is seen (i.e., estimated taxi advertising impressions or views) and the average taxi ad size/dimensions and specifications.

Range of impressions/views depends on market.

Contract Due Date: As soon as possible, because advertising is sold on a first come, first served basis.

Creative Due Dates:

  • Static (Print): 2-3 weeks prior to ad start date. May be reduced in certain cases.
  • Digital/LED/Video: 3 business days prior to ad start date.
Format Est. Impressions/Views
Taxi Top Range of 9,000 to 12,000 per display per day.
Size: 48" W x 14" H
Taxi and Rideshare Top, Digital/Video/LED Range of 1,000 to 5,000 per display per day.
Size: 1920px W x 674px H (:08 seconds)
Taxi Trunk Range of 7,000 to 9,000 per display per day.
Size: 36" W x 14" H
Taxi Interior, TV/Digital/Video Please contact for impressions/views info.
Size: 1024px W by 600px H (:15, :30 or :60 seconds)
Taxi Full Wrap Range of 12,000 to 15,000 per display per day.
Size: Varies by market
Rideshare (Uber/Lyft) Full Wrap TBD
Size: Varies by market
Download Pics?[X]

Markets

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Taxi advertisements are available in the following markets:

State Market
Arizona Phoenix, AZ
California Los Angeles, CA
California Sacramento-Stockton-Modesto, CA
California San Diego, CA
California San Francisco-Oakland-San Jose, CA
Colorado Colorado Springs-Pueblo, CO
Colorado Denver, CO
Connecticut Hartford & New Haven, CT
Connecticut Bridgeport, CT
Florida Fort Myers (Ft Myers)-Naples, FL
Florida Jacksonville, FL
Florida Miami-Fort Lauderdale (Ft Lauderdale), FL
Florida Orlando-Daytona Beach-Melbourne, FL
Florida Tampa-Saint Petersburg (St Petersburg) (Sarasota), FL
Florida West Palm Beach-Fort Pierce (Ft Pierce), FL
Georgia Atlanta, GA
Georgia Savannah, GA
Illinois Chicago, IL
Indiana Indianapolis, IN
Iowa Des Moines-Ames, IA
Kentucky Lexington, KY
Louisiana New Orleans, LA
Massachusetts Boston, MA
Minnesota Minneapolis-Saint Paul (St Paul), MN
Missouri Kansas City, MO
Missouri Saint Louis (St Louis), MO
Nevada Las Vegas, NV
Nevada Reno, NV
New Jersey Entire state, incl. Newark, NJ and Jersey City, NJ
New Mexico Albuquerque, NM
New York New York, NY
North Carolina Charlotte, NC
Ohio Cincinnati, OH
Ohio Cleveland-Akron (Canton), OH
Ohio Columbus, OH
Ohio Dayton, OH
Oregon Portland, OR
Pennsylvania Philadelphia, PA
Pennsylvania Pittsburgh, PA
Puerto Rico San Juan, PR
South Carolina Charleston, SC
South Carolina Myrtle Beach-Florence, SC
Tennessee Chattanooga, TN
Tennessee Memphis, TN
Tennessee Nashville, TN
Texas Austin, TX
Texas Dallas-Fort Worth (Ft Worth), TX
Texas Houston, TX
Texas San Antonio, TX
Utah Salt Lake City, UT
Washington Seattle-Tacoma, WA
Washington, DC Washington, DC
Wisconsin Milwaukee, WI
Mexico Cancun
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