Outdoor Advertising Design Specs and Templates

General:

Below are mechanical specs. For any missing ad formats, contact your account executive.

This page is a work-in-progress and new specs are being added all the time.

Check out the artwork tips page for suggestions on creating great outdoor ads.

Delivery of Art Files:

For files less than 10 MB's, email the files directly to your account executive.

For larger files, use the upload page.

Instructions to Download Templates:

PC Users: Right click on "Download template" link and then select "Save link as" and browse to your desired folder on your computer.

Mac Users: Hold down the "Option/Alt" key and click on the "Download template" link. The template will download directly to your desktop.

Bulletin 48' W x 14' H

  • Trim: 12.25" W x 3.75" H (scaled: 49'x15')
  • Live/Visual: 12" W x 3.5" H
  • Format: High-res. PDF
  • DPI/PPI: 800 at above trim size
  • Color Mode: CMYK
Download template.

Poster 23' W x 11' H

  • Trim: 22.799" W x 10.5" H
  • Live/Visual: 21.799" W x 9.5" H
  • Format: High-res. PDF
  • DPI/PPI: 288 at above trim size
  • Color Mode: CMYK
Download template.

Bus King 144" W x 30" H

  • Trim: 36" W x 7.5" H
  • Live/Visual: 35.25" W x 6.75" H
  • Format: High-res. PDF
  • DPI/PPI: 360 at above trim size
  • Color Mode: CMYK
Download template.

Bus Queen 88" W x 30" H

  • Trim: 22" W x 7.5" H
  • Live/Visual: 21.25" W x 6.75" H
  • Format: High-res. PDF
  • DPI/PPI: 360 at above trim size
  • Color Mode: CMYK
Download template.

Bus Tail 72" W x 21" H

  • Trim: 18" W x 5.25" H
  • Live/Visual: 17.25" W x 4.5" H
  • Format: High-res. PDF
  • DPI/PPI: 360 at above trim size
  • Color Mode: CMYK
Download template.

Bus Interior 28" W x 11" H

  • Trim: 28" W x 11" H
  • Live/Visual: 26" W x 9" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK
Download template.

Bus Shelter 48" W x 69" H

  • Trim: 12" W x 17.25" H
  • Live/Visual: 11.25" W x 16.5" H
  • Format: High-res. PDF
  • DPI/PPI: 600 at above trim size
  • Color Mode: CMYK
Download template.

Bench 72" W x 24" H

  • Trim: 18" W x 6" H
  • Live/Visual: 17.25" W x 5.25" H
  • Format: High-res. PDF
  • DPI/PPI: 360 at above trim size
  • Color Mode: CMYK
Download template.

Mall Backlit Dio 48" W x 69" H

  • Trim: 12" W x 17.25" H
  • Live/Visual: 11.25" W x 16.5" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK
Download template.

Taxi Top 48" W x 14" H

  • Trim: 24" W x 7" H
  • Live/Visual: 22.5" W x 5.5" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK
Download template.

Taxi TV

  • Resolution: 1024px W x 600px H
  • Format: MP4 or MOV
  • Bitrate: minimum 2,000kbps
  • Audio: 48bps/48kHz stereo
  • Audio Level: -8dB

Taxi TV Banner

  • Dimensions: 120px W x 450px H
  • Format: JPG
  • Color Mode: RGB

Shopping Cart

  • Trim: 9.938" W x 7.813" H
  • Live/Visual: 8.75" W x 6.75" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Gas Pump Top

  • Trim: 20.25" W x 11.75" H
  • Live/Visual: 18" W x 9" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Gas Pump TV

  • Resolution: 1280px W x 720px H (4:3 Safe Preferred, 1080p ok)
  • Format: MOV, MP4, AVI
  • Data Rate: 10 MBPS
  • Codec:: H.264 (a.k.a. MPEG-4 AVC)
  • Frame Rate (FPS): 29.97
  • Audio: 48 kHz audio, 16 bit min sample size, 128 kbs minimum, mono or stereo
  • Audio Codec: MPEG-2/4 or equivalent

Restroom - Women's

  • Trim: 17" W x 33" H
  • Live/Visual: 14" W x 30" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Restroom - Men's

  • Trim: 17" W x 22" H
  • Live/Visual: 14" W x 19" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Convenience Store

  • Trim: 30" W x 46" H
  • Live/Visual: 27" W x 43" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Convenience Store

  • Trim: 30" W x 46" H
  • Live/Visual: 27" W x 43" H
  • Format: High-res. PDF
  • DPI/PPI: 300 at above trim size
  • Color Mode: CMYK

Mobile Billboard Truck

    Sides:
  • Trim: 258" W x 115" H
  • Live/Visual: 256" W x 113" H
  • Rear:
  • Trim: 24" W x 115" H
  • Live/Visual: 22" W x 113" H
  • Format: High-res. PDF
  • DPI/PPI: 150 at above trim size
  • Color Mode: CMYK

Get Free Quote

Company/Organization: Name: Phone: E-mail: Cities: Ad Formats: Budget: How did you hear about us?

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Images on this site do not necessarily represent ads by Blue Line Media. All trademarks and copyrights belong to their respectful owners.