Outdoor / Out of Home Static and Digital Ads

Description

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Jump to rates below.

What is outdoor advertising / out of home advertising? The definition of outdoor advertising / out of home advertising is static or digital advertising displays that are placed outdoors or ad displays that are not television, internet or radio ads. Out of home's initials are OOH and digital out of home's initials are DOOH.

Blue Line Media is an outdoor advertising company for static and digital out of home advertising (OOH and DOOH) and outdoor media in 300 cities.

Various types of creative static and digital outdoor advertising are all around us everyday. Whether it's a billboard or a bus ad, static and digital out of home media is constantly exposing us to new products and services through a clear channel. That's why the static and digital out of home media industry continues to grow, despite new advances in other ad technologies (other than OOH advertising).

Many advertisers take advantage of various types of static and digital out of home advertising ideas to increase exposure to ensure their message is outfront. Whether it's a Fortune 500 company, government agency or a nonprofit organization, these advertisers realize that the advantages of outdoor advertising signs are numerous thereby making it a cost-effective medium to reach the masses.

Rates

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General:

Outdoor advertising rates are set forth below. Outdoor advertising examples are above.

For more specific pricing: Get Free Quote

Why a range of rates? [X]

Format Rate
Billboards, Static or Digital Range of $1,500 - $30,000 per display per 4 week period
Bus Ads Range of $150 - $4,500 per display per 4 week period for bus exterior and range of $20 - $50 per display per 4 week period for bus interior
Bus Stop Shelter Ads Range of $150 - $4,500 per display per 4 week period
Bench Ads Range of $75 - $500 per display per 4 week period
Mall Ads Range of $750 - $2,500 per display per 4 week period
Airport Ads Range of $1,500 - $14,500 per display per 4 week period
Taxi Ads Range of $200 - $500 per display per 4 week period
Gas Station Ads Range of $395 - $1,795 per display per 4 week period
Subway/Train Ads Range of $75 - $2,000 per display per 4 week period
Aerial Ads Range of $2,000 - $5,000 per display per day
Supermarket Ads Range of $800 - $1,500 per display per 4 week period
Convenience Store Ads Range of $150 - $550 per display per 4 week period
Coffee Cup Sleeve Ads Range of $950 - $2,450 per display per 4 week period
Bar/Restaurant Ads Range of $300 - $950 per display per 4 week period
Check Cashing Jacket Ads Range of $950 - $2,450 per store per 4 week period
Restroom/Indoor Ads Range of $300 - $600 per display per 4 week period
Mobile Billboard Truck Ads Range of $800 - $3,600 per display per 8-hour day
Pedicab Ads Range of $300 - $600 per display per 4 week period
Ferry Ads Range of $200 - $750 per display per 4 week period
Movie Theater and Cinema Ads Range of $1,000 - $4,000 per display per 4 week period
Door Hanger Ads Range of $0.50 - $1 per display per 4 week period
Laundromat Range of $500 - $700 per display per 4 week period
Hand Sanitizer, Static Range of $500 - $700 per display per 4 week period
Senior Center Range of $500 - $700 per display per 4 week period
Gym and Health Club Ads Range of $200 - $1,295 per display per 4 week period
Hair and Nail Salon, Spa and Barbershop Ads Range of $200 - $995 per display per 4 week period
College and University Campus Ads Range of $500 - $6,500 per display per 4 week period
Food Truck Ads Range of $200 - $2,000 per display per 4 week period
Medical Doctor's Office and Pharmacy Ads Range of $300 - $600 per display per 4 week period
Elevator and Office Lobby Ads Range of $1,000 - $1,500 per building per 4 week period
Stadium, Arena and Sports Team Ads Varies
Event, Festival and Fair Ads Varies
Convention Ads Range of $200 - $6,500 per display per 4 week period
Adopt a Highway Range of $200 - $400 per display per 4 week period
Adopt a Beach Range of $300 - $500 per display per 4 week period
ATM Machine Range of $150 - $300 per display per 4 week period
Pizza Box Range of $1,500 - $2,500 per pizza shop per 4 week period
DMV Office Range of $500 - $700 per display per 4 week period
Veterinarian Office Range of $500 - $700 per display per 4 week period
Bowling Alley Range of $500 - $700 per display per 4 week period
Campground Range of $500 - $700 per display per 4 week period
Car Wash Range of $500 - $700 per display per 4 week period
Community Center Range of $500 - $700 per display per 4 week period
Day Care Range of $500 - $700 per display per 4 week period
Dog Park Range of $500 - $700 per display per 4 week period
Pet Care Range of $500 - $700 per display per 4 week period
Golf Course Range of $900 - $1,500 per display per 4 week period
Ice Cream Range of $500 - $700 per display per 4 week period
Ice Skate Range of $500 - $700 per display per 4 week period
Library Range of $500 - $700 per display per 4 week period
Recreation Center Range of $500 - $700 per display per 4 week period
Skate Park Range of $500 - $700 per display per 4 week period
Sport Field Range of $500 - $700 per display per 4 week period
Swimming Pool Range of $500 - $700 per display per 4 week period
Tennis Club Range of $500 - $700 per display per 4 week period
Thrift Store Range of $500 - $700 per display per 4 week period
Youth Team Range of $2,500 - $3,000 per display per 4 week period
Zoo Range of $9,000 - $12,000 per display per 4 week period

Range of rates depend on the timing and market.


Minimum Purchase:

Minimum purchase requirement is $5,000 per market or higher (depending on market), which may be spread over displays and periods. May be reduced in certain cases.


Discounts:
Government and nonprofit organizations may receive a discount on OOH advertisement rates.

Specs/Imps

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All Outdoor / Out of Home Ad Formats

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All static and digital outdoor / out of home ad formats:

Environment Format Format Type
Airport US Banner Airport Banner
Airport US Digital Display Airport Digital Display
Airport US Diorama Airport Diorama
Airport US Escalator Airport Escalator
Airport US Exhibit Space Exhibit Space
Airport US Kiosk Airport Kiosk Scroll
Airport US Kiosk Airport Kiosk Static
Airport US Other Airport Other
Airport US Spectacular Airport Spectacular
Airport US Billboards US Standard US
Cinema Cinema  Cinema
Cinema Cinema  Cinema Lobby
Cinema Cinema  Cinema Lobby Digital
Doctor Office Place based Doctor Office Digital Display 
Doctor Office Place based Doctor Office Display
Fitness Place based Digital Fitness Network
Fitness Place based Health Club Panel
Fitness Place based Mobile
Fitness Place based Sponsorships
Fitness Place based Sampling
Gas Station Place based Gas Pump Top
Gas Station Place based Gas Station Other
Gas Station Place based Gas Station Other Digital
Gas Station Place based Gas Station TV
Golf Place based Golf Course
Golf Place based Golf Course Digital
Hotel / Resort Place based Hotel Key Card
Hotel / Resort Place based Hotel Other
Hotel / Resort Place based Hotel Other Digital
Hotel / Resort Place based Hotel TV
Hotel / Resort Place based Ski Lift
Hotel / Resort Place based Ski Panel
In Store Conveyor Belt Conveyor Belt
In Store Door Clings Door Clings
In Store Floor Graphic Floor Graphic
In Store Place based 1-Sheet-Convenience Store
In Store Place based Coffee Cup
In Store Place based Cup Sleeve
In Store Place based Digital In Store
In Store Place based Dry Cleaning Bag
In Store Place based Food Bag
In Store Place based Food Container
In Store Place based Grocery Adstick
In Store Place based Grocery Other
In Store Place based Liquor Bag
In Store Place based Nail Salon Digital
In Store Place based Nail Salon Static
In Store Place based Pizza Box
In Store Place based Shelf Talker
In Store Place based Shopping Cart
Mall Place based Mall Door Clings
Mall Place based Mall Floor Graphic
Mall Place based Mall Banner
Mall Place based Mall Banner Digital
Mall Place based Mall Foodcourt
Mall Place based Mall Foodcourt Digital
Mall Place based Mall Kiosk
Mall Place based Mall Kiosk Digital
Mall Place based Mall Kiosk Scrolling
Mall Place based Mall Other
Mall Place based Mall Other Digital
Office Building Place based Elevator Display
Other Aerial Banner Aerial Banner
Other Branded Vehicles Catering Truck
Other Branded Vehicles Mobile Billboard
Other Branded Vehicles Mobile Truck
Other Branded Vehicles Pedicab
Other Branded Vehicles Sail Boat
Other Branded Vehicles Segway,Scooter
Other Door Clings Door Clings
Other Door Hangers Door Hangers
Other Dynamic Content Dynamic Content
Other Exhibit Space Exhibit Space
Other Floor Graphic Floor Graphic
Other Inserts/Print Inserts/Print
Other Magazine Magazine
Other Mobile Ad Network Digital Mobile Ad Network
Other Parking Cart Corral
Other Parking Parking Other
Other Parking Parking Stripe
Other Place based Restroom Panel
Other Place based Stair Ads
Other Postcard Postcard
Other Programmatic OOH Programmatic OOH
Other Projection Projection Media
Other Radio Radio
Other Special Event Special Event
Other Sponsorship Sponsorship
Other Storescape Storescape
Other Street Decal Street Decal
Other Street Team Street Team
Other Table Tent Table Tent
Other Tech Fees Tech Fees
Other Wi-fi Wi-Fi
Other Wrap Other Wrap Other
Pubs, Bars & Clubs Place based Barware
Pubs, Bars & Clubs Place based Coasters
Pubs, Bars & Clubs Place based Jukeboxe Digital
Pubs, Bars & Clubs Place based Napkins
Pubs, Bars & Clubs Place based Other in Bar
Pubs, Bars & Clubs Place based Other in Bar Digital
Roadside Building Wrap Building Wrap
Roadside Bulletin Bulletin
Roadside Bulletin Digital Bulletin
Roadside Bulletin Digital Bulletin Network
Roadside Digital LED Display Digital LED Display
Roadside Graffiti Art Graffiti Art
Roadside Poster Digital Junior Poster
Roadside Poster Digital Poster
Roadside Poster Junior Poster
Roadside Poster Poster
Roadside Premier Panel Digital Premier Panel
Roadside Premier Panel Digital Premier Panel Network
Roadside Premier Panel Premier Panel
Roadside Spectacular Digital Spectacular
Roadside Spectacular Spectacular
Roadside Square Square
Roadside Train Trestle Train Trestle
Roadside Trivision Trivision
Roadside Wall Digital Walls
Roadside Wall Wall
Roadside Wildposting   Dedicated Wildposting
Roadside Wildposting   Wild Posting
School Place based College Campus
School Place based College Campus Digital
School Place based School Other
School Place based School Other Digital
Stadium Place based Sport Signage Digital
Stadium Place based Sport Signage Static
Stadium Place based Sport Sponsorship
Street Furniture Street Furniture Benches
Street Furniture Street Furniture City Information Panels
Street Furniture Street Furniture Digital Kiosks
Street Furniture Street Furniture Digital Newsstands
Street Furniture Street Furniture Digital Phone Kiosks
Street Furniture Street Furniture Digital Street Furniture
Street Furniture Street Furniture Digital Transit Shelters
Street Furniture Street Furniture Digital Urban Panels
Street Furniture Street Furniture Kiosks
Street Furniture Street Furniture Metro Light
Street Furniture Street Furniture Newsstands
Street Furniture Street Furniture Phone Kiosk
Street Furniture Street Furniture Light Pole Banners
Street Furniture Street Furniture Receptacle
Street Furniture Street Furniture Transit Shelters (TSA)
Street Furniture Street Furniture Urban Panel
Transit Buses Bus Interior Car Card
Transit Buses Bus King
Transit Buses Bus Other
Transit Buses Bus Other Digital
Transit Buses Bus Queen
Transit Buses Bus Super King
Transit Buses Bus Tail
Transit Buses Bus Wrap
Transit Buses Bus Wrap Digital
Transit Digital Transit Digital Transit
Transit Ferry Ferry Ads
Transit Rail / Subway  1-Sheet-Transit
Transit Rail / Subway  2-Sheet-Transit
Transit Rail / Subway  3-Sheet-Transit
Transit Rail / Subway  Brand Train
Transit Rail / Subway  Cable Car
Transit Rail / Subway  Dioramas Rail Platform / Station
Transit Rail / Subway  Dioramas Rail Platform / Station Digital 
Transit Rail / Subway  Dioramas Subway Platform / Station
Transit Rail / Subway  Dioramas Subway Platform / Station Digital  
Transit Rail / Subway  Interior Car Card
Transit Rail / Subway  Other Commuter Rail Platform / Station
Transit Rail / Subway  Other Commuter Rail Platform / Station Digital
Transit Rail / Subway  Other Subway Platform / Station
Transit Rail / Subway  Other Subway Platform / Station Digital
Transit Rail / Subway  Rail Other
Transit Rail / Subway  Rail Other Digital
Transit Rail / Subway  Station Domination Commuter Rail
Transit Rail / Subway  Station Domination Subway
Transit Rail / Subway  Street Banner
Transit Rail / Subway  Street Banner Digital
Transit Rail / Subway  Subway Car Cards
Transit Rail / Subway  Subway Other
Transit Rail / Subway  Subway Other Digital
Transit Rail / Subway  Wrapped Car
Transit Rail / Subway  Wrapped Train
Transit Taxi Taxi Digital Screen
Transit Taxi Taxi Domination
Transit Taxi Taxi Top
Transit Taxi Taxi Wrap

Markets

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Static and digital outdoor / out of home advertising are available in the following markets:

State Market
Alabama Birmingham (Anniston and Tuscaloosa), AL
Alabama Dothan, AL
Alabama Huntsville-Decatur (Florence), AL
Alabama Montgomery-Selma, AL
Alaska Anchorage, AK
Alaska Fairbanks, AK
Alaska Juneau, AK
Arizona Phoenix, AZ
Arizona Tucson (Sierra Vista), AZ
Arkansas Fort Smith (Ft Smith)-Fayetteville-Springdale-Rogers, AR
Arkansas Jonesboro, AR
Arkansas Little Rock-Pine Bluff, AR
Arkansas Monroe, LA-El Dorado, AR
California Bakersfield, CA
California Chico-Redding, CA
California Eureka, CA
California Fresno-Visalia, CA
California Los Angeles, CA
California Monterey-Salinas, CA
California Palm Springs, CA
California Sacramento-Stockton-Modesto, CA
California San Diego, CA
California San Francisco-Oakland-San Jose, CA
California Santa Barbara-Santa Maria-San Luis Obispo, CA
California Yuma, AZ-El Centro, CA
Colorado Colorado Springs-Pueblo, CO
Colorado Denver, CO
Colorado Grand Junction-Montrose, CO
Connecticut Hartford & New Haven, CT
Delaware New Castle County (Wilmington), DE
Florida Fort Myers (Ft Myers)-Naples, FL
Florida Gainesville, FL
Florida Jacksonville, FL
Florida Miami-Fort Lauderdale (Ft Lauderdale), FL
Florida Mobile, AL-Pensacola (Fort Walton Beach - Ft Walton Beach), FL
Florida Orlando-Daytona Beach-Melbourne, FL
Florida Panama City, FL
Florida Tampa-Saint Petersburg (St Petersburg) (Sarasota), FL
Florida West Palm Beach-Fort Pierce (Ft Pierce), FL
Georgia Albany, GA
Georgia Atlanta, GA
Georgia Augusta, GA
Georgia Columbus, GA
Georgia Macon, GA
Georgia Savannah, GA
Georgia Tallahassee, FL-Thomasville, GA
Hawaii Honolulu, HI (Island of Oahu)
Idaho Boise, ID
Idaho Idaho Falls-Pocatello, ID
Idaho Twin Falls, ID
Illinois Champaign & Springfield-Decatur, IL
Illinois Chicago, IL
Illinois Paducah, KY-Cape Girardeau, MO-Harrisburg, IL
Illinois Peoria-Bloomington, IL
Illinois Rockford, IL
Indiana Evansville, IN
Indiana Fort Wayne (Ft Wayne), IN
Indiana Indianapolis, IN
Indiana Lafayette, IN
Indiana South Bend-Elkhart, IN
Indiana Terre Haute, IN
Iowa Cedar Rapids-Waterloo-Iowa City & Dubuque, IA
Iowa Davenport, IA-Rock Island-Moline, IL
Iowa Des Moines-Ames, IA
Iowa Quincy, IL-Hannibal, MO-Keokuk, IA
Iowa Sioux City, IA
Kansas Joplin, MO-Pittsburg, KS
Kansas Topeka, KS
Kansas Wichita-Hutchinson, KS
Kentucky Bowling Green, KY
Kentucky Lexington, KY
Kentucky Louisville, KY
Louisiana Alexandria, LA
Louisiana Baton Rouge, LA
Louisiana Lafayette, LA
Louisiana Lake Charles, LA
Louisiana New Orleans, LA
Louisiana Shreveport, LA
Maine Bangor, ME
Maine Portland-Auburn, ME
Maine Presque Isle, ME
Maryland Baltimore, MD
Maryland Salisbury, MD
Massachusetts Boston, MA (Manchester, NH)
Massachusetts Providence, RI-New Bedford, MA
Massachusetts Springfield-Holyoke, MA
Michigan Alpena, MI
Michigan Detroit, MI
Michigan Flint-Saginaw-Bay City, MI
Michigan Grand Rapids-Kalamazoo-Battle Creek, MI
Michigan Lansing, MI
Michigan Marquette, MI
Michigan Traverse City-Cadillac, MI
Minnesota Mankato, MN
Minnesota Minneapolis-Saint Paul (St Paul), MN
Minnesota Rochester, MN-Mason City, IA-Austin, MN
Mississippi Biloxi-Gulfport, MS
Mississippi Columbus-Tupelo-West Point, MS
Mississippi Greenwood-Greenville, MS
Mississippi Hattiesburg-Laurel, MS
Mississippi Jackson, MS
Mississippi Meridian, MS
Missouri Columbia-Jefferson City, MO
Missouri Kansas City, MO
Missouri Ottumwa, IA-Kirksville, MO
Missouri Springfield, MO
Missouri Saint Joseph (St Joseph), MO
Missouri Saint Louis (St Louis), MO
Montana Billings, MT
Montana Butte-Bozeman, MT
Montana Glendive, MT
Montana Great Falls, MT
Montana Helena, MT
Montana Missoula, MT
Nebraska Cheyenne, WY-Scottsbluff, NE
Nebraska Lincoln & Hastings-Kearney, NE
Nebraska North Platte, NE
Nebraska Omaha, NE
Nevada Las Vegas, NV
Nevada Reno, NV
New Jersey Entire state, incl. Newark, NJ and Jersey City, NJ
New Mexico Albuquerque-Santa Fe, NM
New York Albany-Schenectady-Troy, NY
New York Binghamton, NY
New York Buffalo, NY
New York Elmira, NY
New York New York, NY
New York Rochester, NY
New York Syracuse, NY
New York Utica, NY
New York Watertown, NY
North Carolina Charlotte, NC
North Carolina Greensboro-High Point-Winston Salem, NC
North Carolina Greenville-New Bern-Washington, NC
North Carolina Raleigh-Durham (Fayetteville), NC
North Carolina Wilmington, NC
North Dakota Fargo-Valley City, ND
North Dakota Minot-Bismarck-Dickinson (Williston), ND
Ohio Cincinnati, OH
Ohio Cleveland-Akron (Canton), OH
Ohio Columbus, OH
Ohio Dayton, OH
Ohio Lima, OH
Ohio Toledo, OH
Ohio Wheeling, WV-Steubenville, OH
Ohio Youngstown, OH
Ohio Zanesville, OH
Oklahoma Oklahoma City, OK
Oklahoma Sherman, TX-Ada, OK
Oklahoma Tulsa, OK
Oklahoma Wichita Falls, TX-Lawton, OK
Oregon Bend, OR
Oregon Eugene, OR
Oregon Medford-Klamath Falls, OR
Oregon Portland, OR
Pennsylvania Erie, PA
Pennsylvania Harrisburg-Lancaster-Lebanon-York, PA
Pennsylvania Johnstown-Altoona, PA
Pennsylvania Philadelphia, PA
Pennsylvania Pittsburgh, PA
Pennsylvania Wilkes Barre-Scranton, PA
Puerto Rico San Juan, PR
South Carolina Charleston, SC
South Carolina Columbia, SC
South Carolina Greenville-Spartanburg, SC-Asheville, NC-Anderson, SC
South Carolina Myrtle Beach-Florence, SC
South Dakota Rapid City, SD
South Dakota Sioux Falls (Mitchell), SD
Tennessee Chattanooga, TN
Tennessee Jackson, TN
Tennessee Knoxville, TN
Tennessee Memphis, TN
Tennessee Nashville, TN
Tennessee Tri-Cities, TN-VA
Texas Abilene-Sweetwater, TX
Texas Amarillo, TX
Texas Austin, TX
Texas Beaumont-Port Arthur, TX
Texas Corpus Christi, TX
Texas Dallas-Fort Worth (Ft Worth), TX
Texas El Paso, TX
Texas Harlingen-Weslaco-Brownsville-McAllen, TX
Texas Houston, TX
Texas Laredo, TX
Texas Lubbock, TX
Texas Odessa-Midland, TX
Texas San Angelo, TX
Texas San Antonio, TX
Texas Tyler-Long
View (Lufkin & Nacogdoches), TX
Texas Victoria, TX
Texas Waco-Temple-Bryan, TX
Utah Salt Lake City, UT
Virginia Charlottesville, VA
Virginia Harrisonburg, VA
Virginia Norfolk-Portsmouth-Newport News, VA
Virginia Richmond-Petersburg, VA
Virginia Roanoke-Lynchburg, VA
Virginia Burlington, VT-Plattsburgh, NY
Washington Seattle-Tacoma, WA
Washington Spokane, WA
Washington Yakima-Pasco-Richland-Kennewick, WA
Washington, DC Washington, DC
West Virginia Bluefield-Beckley-Oak Hill, WV
West Virginia Charleston-Huntington, WV
West Virginia Clarksburg-Weston, WV
West Virginia Parkersburg, WV
Wisconsin Duluth, MN-Superior, WI
Wisconsin Green Bay-Appleton, WI
Wisconsin La Crosse-Eau Claire, WI
Wisconsin Madison, WI
Wisconsin Milwaukee, WI
Wisconsin Wausau-Rhinelander, WI
Wyoming Casper-Riverton, WY
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